My Favorite Makeup Brand of 2025
What I have to Saie about the brand everyone’s talking about
Last November I bought my very first blush, the Makeup by Mario one in that deep red shade.
It was exciting to try something new, but I wasn’t sure how to make it part of my makeup routine.
By January this year I decided to get some help, so I went into Sephora and asked the sales associate what they recommended.
That’s when I discovered Saie’s Dew Blush in the shade Chilly, and it instantly became a favorite.
Saie takes a different approach to makeup.
Their formulas are clean, sustainable, and designed with the people who actually use them in mind.
The whole idea is to make products that feel good, do good, and still perform.
Saie is a brand that really stands out, and I’ve been testing some of their most talked-about products to see how they hold up.
1. Dew Blush
I absolutely love Dew Blush.
I bought it for myself with my own money back in January or February, and when Saie later offered to send me some PR this summer, I asked for it in the shade Spicy.
It looks way darker in the pictures than it actually is in person, but still, on me, it’s deeper than I’d like and feels more like a bronzer (as if I’ve ever worn bronzer before, lol).
The shade is too dark for my everyday look, but I’ve been wanting to learn more about makeup anyway, so I’m going to start experimenting with using Spicy as a bronzer over my contour and then layering a blush on top.
My everyday shade is Chilly, which is absolutely beautiful.
It’s this rosy pink color that brightens my whole face.
It makes me look flushed, healthy, and alive, and it blends in seamlessly without ever looking caked on.
It looks just as good in photos as it does in person, and I wear it nearly every day.
I swear by it so much that I’m already planning to repurchase it with my own money.
I’ve only ever tried two blushes before, the Makeup by Mario blush in red and this one from Saie, and Saie’s Dew Blush is a thousand times better.
If there’s one thing I recommend trying from this brand, it’s this blush.
It’s just that good!
Here’s a swatch and comparison of the two shades next to the Glossybounce lip oil in Splash (again, I think the lighting was off in my house because the two blushes are much brighter in person than they look in this picture)
2. SuperSuede Powder Blush
I tried the Saie SuperSuede Powder Blush, and it’s really pretty.
The formula blends really easily, and the shade I got, Stella, is a lovely pinky color.
For me it was a little too pinkish, but that’s just personal preference.
The only thing I noticed is that there was quite a bit of fallout, with powder getting a little bit everywhere.
That might just be because I’m not great at using powder products in general.
I don’t usually wear eyeshadow or anything like that since I don’t know how to blend super well, so it could totally be me not applying it correctly.
3. The Powder Blush Brush
I used the brush that came with the SuperSuede Blush, and I’ve also tried it with the setting powder.
What I really like is that it doesn’t deposit any fibers on my face.
I have a bunch of brushes from another brand, Rephr, and while I like those, I’ve noticed they sometimes leave little fibers behind when I’m blending my contour or blush.
That doesn’t happen with this Saie brush, which makes it a lot nicer to use.
4. Slip Tint Baked Setting Powder
The Slip Tint Baked Setting Powder has been a surprise favorite for me.
I don’t really know how to “bake” my face, and I’m not into a 100-step makeup routine, but I really like this powder.
In the summer when I get kind of sweaty, my makeup can look almost wet.
This powder mattifies everything without looking heavy.
I tested it at a wedding in Hawaii a few weeks ago.
I didn’t use any setting spray, and my makeup stayed on all night in the humid weather.
That made me think it’s actually pretty good.
Speaking of setting spray, I’ve tried the L’Oréal Infallible one, but it stings my face a little.
If anyone has recommendations for a better one, I’d love to know.
5. Glossybounce Lip Gloss Oil
The Glossybounce Lip Gloss Oil has been another hit for me.
I tried it in the shade Splash, which (ironically, compared to the blushes above) looks way brighter in the pictures than it actually is.
On the lips, it is more of a nude, peachy color that feels easy to wear every day.
The formula is excellent.
It is super hydrating, not sticky like some glosses, and it makes my lips feel soft.
I would say it sits somewhere between Eadem’s lip gloss and the one from REM Beauty.
Eadem is thicker and more pigmented, and REM Beauty is a little bit thinner but also stickier.
Glossybounce feels like the perfect middle ground.
I like that the shade I have does not feel over the top.
It just makes me look nice and put together without looking like I tried too hard.
If you’d like to read more about makeup and glosses, here are a couple of articles I’ve written that you might enjoy: My 10 Holy Grail Beauty Products of 2024 & The Best Lip Gloss of 2025?
Final Thoughts
I love everything I’ve tried from Saie so far.
Each product feels thoughtful, easy to use, and comfortable on the skin.
Dew Blush is the one I reach for the most, and it’s become my everyday go-to, but the rest of the line has been just as impressive in their own ways.
Nothing feels heavy or overdone!
Overall, Saie has made products I actually want to keep in my routine, and I highly recommend you check them out too.
Cheers,
you've made me want to try saie!